The Clara team is a powerful combination of seasoned executives with diverse backgrounds and extensive experience in their respective fields. In addition, Clara has a strong group of advisors from the medical, dental, financial and manufacturing fields.

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David brings more than 25 years of healthcare and life sciences innovation, having led the healthcare industry’s adoption and strategic use of cloud, machine learning, A.I., and IoT solutions. David previously headed Healthcare and Life Sciences at BlueMetal, which was acquired by Insight in 2015. David also served as Director, Microsoft Health Solutions Group, leading Microsoft’s enterprise (Amalga) and consumer (HealthVault) initiatives. In 2004 he co-founded and served as CEO for AccelMD, Canada’s leading provider of healthcare and navigation services. David is a passionate healthcare industry thought leader and speaker.
David Le Penske
Fred was co-founder and CEO of 1-800-DENTIST®, which became the largest dentist referral service in the country, and is the author of two books, Everything is Marketing: The Ultimate Strategy for Dental Practice Growth, and Becoming Remarkable: How to Create a Dental Practice Everyone Talks About. As the industry’s foremost expert on dental consumer marketing. He was awarded the Conrad Hilton Distinguished Entrepreneur Award by Loyola Marymount University, as well as an honorary Doctor of Arts from the University of Rhode Island, and advises several companies in the health care industry.
Fred Joyal
Chief Marketing Officer
David has over 30 years of experience covering most aspects of the medical device industry, from R&D, though Manufacturing, and on into RA/QA. While serving as VP, RA/QA for a leading manufacturer of synthetic bone graft devices, he was responsible for preparing all CE mark Technical Files, over 25 FDA 510(k) submissions, and developing and maintaining the company Quality System in keeping with FDA 21 CFR 820, ISO 13485, and other international regulatory guidelines. In 2013, David founded Geyser Medical Consulting to offer these same services to new medical device manufacturers.
David Gaisser
Head of Regulatory and Quality Control
Dr. Robert Stanley’s professional career began as a Mechanical & Aerospace engineer. After receiving his BS, MS and PhD from North Carolina State University in engineering with a concentration in control theory. He earned his dental degree from the University of North Carolina at Chapel Hill School of Dentistry, where he became Smile Engineer™. He is a Diplomate with the American Board of Oral Implantology and the International College of Oral Implantologists (ICOI). He is the co-founder and continuing education (CE) instructor at The Stanley Institute. Additionally, he is an Adjunct Professor in the Department of Prosthodontics at his dental alma mater, the University of North Carolina at Chapel Hill School of Dentistry.
Dr. Robert Stanley
Mike has spent over 37 years in the dental industry with time on both the manufacturing and distribution sides of the business. He retired from Patterson Dental (PDCO) in 2017 where he was the Director of Marketing, Merchandise, responsible for manufacturer relations and the sales & marketing of all merchandise. Prior to Patterson when working on the manufacturing side of the dental market, Mike held roles as VP of Sales and Marketing, National Sales Manager, Global Marketing Manager and Key Account Manager. Mike is the Founder of MTS Partners, LLC, a business development, marketing, sales and business transition consultancy.
Mike Smurr
Professional Channel Sales and Marketing
Cherie founded Armor Dental Corp., a dental product development company and manufacturer in February 2016. Le Penske, a seasoned entrepreneur for 20 years, also founded LP Group, a consulting firm in 2000, which provides strategic communications counsel and services to leading business and organizations including Fortune 500 companies, and smaller public and private companies. Her company represented clients across healthcare, education, mobile, gaming, entertainment, licensing and investor relations sectors. Le Penske holds five utility patents, both domestically and internationally.
Cherie Le Penske
Lisa has over 30 years of industrial engineering and design experience and is the founder and CEO of Andromeda Technology Inc., an international total-solution industrial design company. Andromeda has state-of-the-art CAD, 3-D printing industrial design and analysis capabilities with rapid-prototyping services to provide a fully integrated design and systems approach for new product development. This results in rapid design cycles and accelerated time to market. Lisa has led the design and manufacture a diverse range of products and industries, including medical, automotive, sporting goods, consumer electronics, telecom, and industrial devices.
Lisa Fitzgerald
Co-Founder, Chief Technology Officer
Drew brings over 30 years of product engineering and global sourcing & manufacturing experience, with strong U.S. and international outsourcing partnerships and relationships spanning Canada, Mexico, China and Europe. Drew has exceptional expertise spanning the entire product design and production lifecycle, from rapid-prototyping, tooling, injection-molding, and production optimization.
Drew Santin
General Manager, Global Manufacturing
Dr. Bobbi Stanley is a graduate of the University of North Carolina at Chapel Hill School of Dentistry but education has been a mainstay of her 25-year career. She is the owner and principal dentist of one of the largest comprehensive dental practices in North Carolina, has a Master in the Academy of General Dentistry (MAGD), Diplomate in the International Congress of Oral Implantologists (DICOI), a Fellow with the International Association of Orthodontics (IAO) and a Fellow at the Las Vegas Institute for Advanced Dental Studies (LVI). She is Co-Founder and Senior Instructor at Stanley Institute for Comprehensive Dentistry in Cary, NC, as well as a Senior Instructor at the International Association of Orthodontics in Milwaukee, Wisconsin and The Facial Beauty Institute in Memphis, Tennessee.
Dr. Bobbi Stanley
Nicole is a visionary industrial and product design leader who has built and led numerous product design teams for Microsoft - Surface Hub, PixelSense), Amazon - Prime Video, Alexa Entertainment, and Amazon’s Care platform – revolutionizing healthcare delivery. She has also held leadership design positions with HTC, Honda and Honeywell. Nicole has experience in developing new consumer and B2B Software and Hardware products from the ground-up as well as reimagining existing products used by hundreds of millions of people around the world. Her solutions for these complex and innovative design challenges have resulted in eight design patents.
Nicole Coddington
Advisor, Digital & Industrial Design
Michelle has been a clinician in dentistry since 2000 and is currently a practicing hygienist, speaker, writer, content developer, consultant, and podcast co-host for "A Tale of Two Hygienists." With a Master's in Dental Hygiene education and a belief in lifelong learning, Michelle hopes to continue to learn and grow within the dental profession and one day see the gap bridged between medical and dental care. Her experience as a hygienist began in a periodontal and implant-driven office while gaining considerable experience with the maintenance of dental implants and the compromised dentition.
Michelle Strange RDH
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